Aspirational Living

Where We Invest


As professional investors, we know markets dictate everything. That’s why we’ve chosen our investment areas carefully, making sure supply and demand dynamics are favourable and that there is a strong market need for the high-end aspirational properties we offer our professional and executive tenants and buyers. We’ve focused our investments in Reading and Bracknell thus far, two areas that tick all those boxes.

Key Facts about Reading

  • Recognised as the number one property rental market outside of London
  • Fast train to London Paddington: 25 minutes (with departures every 5-10 minutes)
  • Crossrail services expected to commence December 2019: 38 minutes to Heathrow, 53 minutes to Bond Street, 61 minutes to Liverpool Street
  • Reading Station upgrades part of a wider £895 million Reading Improvement scheme
  • 24 miles from Oxford, 36 miles from central London
  • Major companies and organizations operating in Reading include: ING Direct (HQ), Scottish and Southern Energy (HQ), Microsoft (HQ), Oracle (HQ), BG Group (HQ), Prudential Insurance, PepsiCo, Wrigley, Agilent Technologies, Cisco, Ericsson, Nvidia, Symantec, Verizon Business, Amec Foster Wheeler, University of Reading, Royal Berkshire Hospital

Key Facts about Bracknell

  • One of the main IT hubs in the Thames Valley
  • Strong professional rental demand
  • Recently completed £750 million town centre regeneration project, with the flagship Lexicon shopping, dining and leisure centre
  • Train to London Waterloo: 65 minutes
  • Reading (20 minutes), Heathrow (30 minutes), close to M4 and M3 junctions, and 30 miles west of central London
  • Major companies operating in Bracknell include: General Electric, Panasonic, Fujitsu, HP, Brocade Communication Systems, Siemens, Honeywell, Waitrose (HQ), BMW UK (HQ)